Rolex Men's Day Date President Yellow Gold Fluted Champagne Roman Dial 18038

In the world of wristwatches, Rolex watches have long been synonymous with elegance, sophistication and class. The Rolex Day-Date, however, has been a particularly outstanding representative of those qualities, even in the already rarefied air of luxury that prevails among the Rolex brand.

The Day-Date is often referred to as the Rolex President, and it got that name because of a history stretching back to 1951, when Rolex presented then-general-and-later-president Dwight D. Eisenhower with a special 18-karat gold Rolex Datejust to commemorate the creation of the company’s 150,000th chronometer. This watch would serve as the template for the original Rolex Day-Date, which officially debuted in 1956. Since then, U.S. presidents like JFK, LBJ, Richard Nixon and Donald Trump have worn it proudly. This particular Rolex President 18k Yellow Gold Roman Dial carries on that tradition in style.

Exquisite Luxury Design

The raw aesthetic beauty of this Rolex Presidential Gold Day Date Roman is simply impossible to ignore. Like all incarnations of this watch over the years, it uses the famous "President bracelet" made of elegant three-piece links. In this case, the links are, of course, made of 18-karat gold.

Not to be outdone, the case is also made of that very same material and features a gorgeous, fluted bezel. The dial is also made of yellow gold, with a special tint that Rolex calls “Champagne.” The motifs on the dial — including the writing on it, the crown symbol just below the date display, and the Roman numerals — are all laser-etched. The Roman numerals on the dial are where the “Roman” part of the Rolex Presidential Gold Day Date Roman’s name comes from. All this is covered with sapphire crystal.

Practical Features

For all its beauty, the Rolex President 18k Yellow Gold Roman Dial shouldn’t fool you into thinking that it represents a case of style winning out over substance. From its arrival in 1956, the Rolex Date-Date has featured a self-winding chronometer. It also has these other more practical features:

• Water resistance of up to 100 meters

• A scratch-resistant Cyclops lens placed over the date display

• Case diameters of both 36 millimeters and 40 millimeters

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You can find the Rolex President at Luxury of Watches, along with many other top brands. Start shopping today!